Daniel Thrasher made a video called “gifted kid syndrome” a while ago, and watching it still makes me feel incredibly attacked.

Eloquence is about using the right word, not the fanciest word, and people who are obviously trying to sound smart tend to fail at this because they forget that using jargon incorrectly doesn’t actually hide the fact that they don’t know what they’re talking about.

Trying to cover up not knowing your shit is really just intentionally alienating and intimidating anyone who has no idea what you’re talking about and throwing away any credibility you might have had in front of someone who does.

Can brands stop saying that their software has a “more creative workflow”? What the heck is that even supposed to mean?

In my experience software doesn’t have a “workflow”, it has features, a UI, and technical requirements.

Good UI and good features means I will probably be able to figure out a workflow that works, and that means I will make more stuff.

A janky or mediocre UI combined with good features means that I guess I’ll figure it out and deal with the bugs, but I’ll also complain a lot.